Simulation is a technique that illustrates real-life behaviour. It provides good insight into the complex work of processes in your own company by describing them in a set of equations (modelling) and determining the optimal order to solve the equation set. The processes are then optimised through experimenting solutions by the PHALANX built together for you.
In the current market situation, it is about rapid and efficient reaction to changes, not only with regard to demand, but also, and more importantly, on the whole "back-of-the- house" company process. The degree of dynamics undoubtedly stipulates the success and the available degrees of freedom, directly translated into results.
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